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Visual Merchandiser

Use the Visual merchandiser tab to place selected products at the top of a category in a specific order.

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You can prepare pinned products while merchandising is disabled, but the storefront will not change until you enable merchandising for the category.

Pin products​

  1. Open a category and select Visual merchandiser.

  2. Find a product by name or SKU in the search field. Search results only include products assigned to the current category.

  3. Select the pin icon to add the product to Pinned products.

    Product search with an item ready to pin

You can also search and sort the All products table, then use the pin icon at the end of a row to pin or unpin an item. The table includes product details such as SKU, stock, price and total sold.

All products table with controls for pinning products

Reorder pinned products​

Drag a pinned product to its new position. Keyboard users can focus a product, press Enter, and use the arrow keys to move it.

A pinned product being dragged to a new position

Pinned products in their updated visual order

Use the view controls to switch between the large grid, compact grid and list views. Category Merchandiser remembers your choice as you move between categories.

Pinned products shown in the compact grid view

Pinned products shown in the list view

Import or export pinned products​

The Import/export tab is available on Premium and Enterprise plans. It lets you manage pinned products and their positions in a CSV file.

Import and export controls for pinned products

  • Choose Download to export the current pinned products.
  • To import by BigCommerce product ID, keep the product_id column.
  • To match products by SKU instead, populate the sku column and remove the product_id column. This is useful when product IDs differ between stores.
  • Choose a CSV file smaller than 1 MB, then choose Start import.

Save and publish changes​

Choose Save, or Save and enable if merchandising is disabled. Processing normally takes a few minutes. The result appears in the storefront's Featured Items order.

To show that result by default, change the category's default product sort order.